Support for Independent Publishers in Canada
After a successful career in business, which I gave up to pursue writing, I graduated from the Humber School for Writers in 2002 and realized that, at the age of 47, I had arrived at the CanLit party too late. I was too old to be picked up by an agent or a mainstream publisher and too removed from the established literary community. I ended up self-publishing my first novel that was recommended by my mentor at the Humber School to its in-house literary agency, but which wasn’t picked up by that agency. My next two works, a collection of short stories and a novel, the latter which won an award at Write Canada, were published by a small Ontario trade publishing house that has never enjoyed subsidies from Federal or Provincial arts agencies despite being in business for over 20 years.
In 2011, realizing that I could do better, I decided to set up my own publishing company with my money to publish my work and the work of other deserving writers across Canada who were having difficulty getting through the narrow portals of publishing. In particular, I have focused on the writers of Northumberland County, Ontario where I live, publishing two anthologies of their work and planning another for next year. I have operated on the trade publishing model, selecting manuscripts, editing them, and providing authors with publishing and global distribution via Ingram, because I haven’t found a Canadian printer/distributor who provides a more cost-efficient service, despite having a low-dollar advantage. I use POD (print on demand) not because it is a vilified technology but because it is cost-efficient and saves trees. I also publish in e-book form (Kindle and e-pub). I pay my authors royalties and promote them via social media and fund their book launches. I wish I could do more for them, but my resources are limited. I have been publishing an average of three books per year as that is my maximum bandwidth as an unfunded independent operator who quickly came to the realization that he still had to make his living with a second job. I have incorporated my publishing company and have submitted tax returns for every year of its operation. I have not taken a cent in salary out of my publishing company for the hours I have toiled in it.
My requests (to whomsoever needs to action them) in this note, are the following:
1) Simplify the grant application process so that new entrants can understand it and play equitably alongside incumbent recipients.
2) Hold Canadian printers and distributors responsible for bringing their costs in line with global standards. Currently grants to publishers are going to subsidize printers and not to help promote authors or defray publishers’ other costs. (It would also be nice to see Canadian distributors being open for business and not act as cartels that shut out new entrants, but I am not sure if this is something anyone can influence other than market forces).
3) Make the grant system a dynamic one based on merit and not one that has become an annuity for incumbent recipients.
4) Create grant categories for “author promotion by the publisher,” if these don’t exist today; and if they do, make them more transparent. Traditional media channels are closed to small publishers and we have to find new channels - social media being our best avenue. But now social media has moved away from “free” to “paywall” when it comes to advertising, and this needs money.
Subsidy or not, I will continue to write and publish, for I have a deep commitment to my art and to this industry. It would be nice to see our Federal and Provincial bodies recognize the fact that publishing has changed and morphed into many hybrid models compared to the original upon which CanLit was founded. These hybrids need assistance to grow and stand on their own, just like the fledgling CanLit once did. And, aren’t we all parts of an evolving CanLit, incumbents and newcomers alike?
I thank you for listening to me and look forward to seeing a more inclusive system of publishing emerge in Canada during my lifetime.